Last edited by Dolkis
Sunday, August 22, 2021 | History

4 edition of The Interface of marketing and strategy found in the catalog.

The Interface of marketing and strategy

  • 260 Want to read
  • 15 Currently reading

Published by JAI Press in Greenwich, Conn .
Written in English

    Subjects:
  • Marketing -- Decision making.,
  • Marketing -- Management.

  • Edition Notes

    Includes bibliographical references.

    Statementedited by George Day, Barton Weitz, Robin Wensley.
    SeriesStrategic management policy and planning ;, v. 4
    ContributionsDay, George S., Weitz, Barton A., Wensley, Robin, 1944-
    Classifications
    LC ClassificationsHF5415.135 .I58 1990
    The Physical Object
    Paginationxxi, 453 p. :
    Number of Pages453
    ID Numbers
    Open LibraryOL1853013M
    ISBN 100892328096
    LC Control Number90004678


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